Knowing that I’m a published writer, people ask me all the time—how to get published. In my last post, I covered the two models that are used today: traditional publishing where an author sells his work to a publishing company. Independent publishing is where the author (with the help of a publishing company) does most of the work and may even have to pay the company for that help.
Beyond how to get published, which way is better? From my experience with both methods, here’s the way I see the pros and cons–
- Traditional publishing (advantages)
—This gives the author a possible opportunity to get paid a huge advance fee to sell the manuscript. (In reality, most authors receive a few thousand dollars)
—The agent/publisher can negotiate foreign publishing rights, film, and TV opportunities for possible big money
—Distribution of print books may be extensive through regional, national, and international book chains
—Preparation, editing, and covers are given professional attention to get things as good as possible
—In some cases, publishers may pay money toward the marketing of the book (This depends on who the author is since most writers don’t get much, if any, money for marketing today)
(Disadvantages)
—The publisher owns the copyright and makes the majority of decisions about everything involving the book
—If the book doesn’t sell well, publishers can drop distribution and marketing completely
—Authors may still be required to do a lot of the marketing work
—Authors will get a minimal royalty on books sold
2. Independent publishing (advantages)
—The author owns the copyright and will make most of the decisions about the book’s production and sales
—If the book sells well, the author will make a lot more in royalties than with a traditional publisher
—The author may pursue all channels of distribution: ebooks, print, audio books, pod casts and will make all decisions about these choices
(Disadvantages)
—Author has to pay for all costs
—Author must make sure the manuscript is well written, well edited, and has a riveting cover. Some authors also find their own paper and printing sources
—Because the author has to do all the work of marketing, the distribution channels may be limited
—Independent publishing is a lot of work, expense, and can be very stressful for the writer
It remains difficult to get an agent and sell to a publisher. Don’t get discouraged if you pursue this way, but be aware of the odds against you. For independent publishing, it seems easy. But the work and stress are difficult for many authors. Because it seems easy, there’s a lot of junk writing out there—self published. In order to distinguish yourself your book must be your absolute best writing, best editing, and the best cover design—and you must be willing to do the work of marketing it for years until your books catch-on.
Do your research, talk to other authors who have used both models, and then make your commitment. Good luck!!
